Ohio State Men’s Golf

While studying to get my Master’s degree at The Ohio State University, I also had the privilege to work in the Athletics Communications department as the main contact for the men’s golf team among other duties. As the contact for the men’s golf team, I was in charge of all of the official communication channels for the team including writing press releases, statistics, coordinating media and overseeing all social media channels. At Ohio State, the large sports like football and basketball have dedicated design teams while the other 30-plus teams have a small group of designers that bounce between them. In working with the men’s golf team, I wanted to give them their due as fantastic NCAA Division I athletes, similar to what is given to those larger sports. My way of giving them their due was to create them a brand identity of their own so that they would stand apart from the other sports at Ohio State and hopefully set them above the other golf programs across the country as well.

Another piece that the team was missing was a record book. In 100 years of the program, there had never been a record book put together in any form. Being someone who values recordkeeping to a great extent, I took it upon myself to go through all paper records as far back as I had time to get through. I was able to get through all 100 years of basic team statistics and through 40 years (back to 1980) of individual player statistics. I then fully designed a record book in which to store all of the information and pictures which I procured. The Robert Kepler Intercollegiate (named after longtime Ohio State coach) is the university tournament held each year for nearly 50 years. I went through to get all information from every tournament that there were records for and made a records document dedicated to the tournament while also making a tournament logo from Robert Kepler’s signature of which I was very proud.

This was my first foray into creating something of this magnitude, I had a great time doing it and all was met with good reviews, making the entire experience a great one.